I prioritize the usability and feasibility of my designs over visual extravagance (GSD methodology). I managed to work for big corporate, start-ups, and non-profit organization. I strive to get to the core of user problems and needs while considering the business requirements set before me. Additionally, when designing new products or features my design approach is driven by best UX practices as well as goals related to measurable profits for the organization I work for, such as growth, cost minimization, or revenue increase.